Data sets for many different forms of transportation exist and there are many ways to use geo tools like Mapsimise to plot and display data. Transportation may cover different modes of transport, powered or not on land, sea and air. As an organisation you may supply, sell or manage services.

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    Public transport or private higher coach organisations may be working with many different data sets from customers, bookings, routes and may have a need for live traffic updates. Location data of stops, points of interests, and service stations can be useful when planning routes. Mapsimise can help with all these features, bringing your data to life using Google Maps.

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    Ways Mapsimise can optimise transport:

    • Show Maps of Routes

      Mapsimise can be used to plan and create routes of journeys to be taken, along with routes being defined by your data integrated into the map.

    • Show Maps of Customers

      Show statistical data relation to consumption by route i.e. the number of customers that make up demand. Or show members or subscribers that use frequent private services.

    • Show External Maps

      Set maps up to show bus routes, drop off points, service stations, events and pickup points using data via a map.

    Air Travel

    Air travel service may come as many different options from charter planes and helicopters, to commercial and passenger services or even cargo. Each may produce numbers of different data sets that can be mapped using a platform like Mapsimise.

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    Ways Mapsimise can optimise transport:

    • Show Maps of Airports

      As a provider you may want to build up a map of all destinations and arrival points for customers to view.

    • Show Maps of Past Flights

      It can be quite daunting when you see a map with the millions of flights that have taken place, but this is a great way to enforce a safety message on an external map.

    • Show Maps of Support

      A lot of outlets support the operation of running aircraft of any type and all this data from ground crew to handlers and security could all be mapped to give a visual impression of operational data.

    Want to visualise your data using Mapsimise?


    If your operating a rank or you run a single car business, data from journeys and contract data along with planned routes and vehicle tracking can be plotted and displayed on one or more maps using Mapsimise.

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    Ways Mapsimise can optimise transport:

    • Show Maps with Vehicle Data

      Track vehicle data as journeys are made and upload the data to Mapsimise or import from an API or database.

    • Show Maps with Ranks

      As a public sector authority or as a private owner of a fleet, data relating to taxi points could be mapped using Mapsimise.

    • Use Route Planning and Traffic

      Mapsimise is not just a street map but delivers all the Google Map features in a single interface including points of interest, Google data and traffic updates.

    HGV and Hauliers

    You may operate long distance haulage, international removals or heavy goods delivery contracts, moving goods for retail and food outlets. Tools like Mapsimise can be used to plot and track location data and track location of vehicles if data is available. Create maps for regular customers and drop off points, mapping multiple layers of data in a single view.

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    Ways Mapsimise can optimise transport:

    • Show Maps of Customers

      Build map views with Mapsimise to show the location of your customers and related vehicle or equipment that services the customer.

    • Show Maps of Suppliers

      With the ability to map supplier data for maintenance of vehicles by location you can get the right team to respond to a vehicle in distress.

    • Show External Maps

      Build up an external map showing the location of all vehicles that are active so that customers can track locations.


    There are many different data sets that could be mapped within your shipping business, from Customer and Supplier data to tracking locations of given entities. If you supply given components that may need maintenance, you can plot data of the last known location and local ports to show potential meet up points.

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    Ways Mapsimise can optimise transport:

    • Show Maps of Customers

      Build map views with Mapsimise to show location of all customer and related vessels or equipment.

    • Show Maps of Suppliers

      With complex electronics and engineering components, mapping supplier data for building or maintenance projects helps visualise all related data.

    • Shot Maps of Ports

      Build a map view of all global ports using type and location

    • Share External Maps

      Build up datasets that can be shared with the public or with customers, using one or more datasets.


    Mapsimise can be used by leisure organisations that either promote leisure activities or run services. Organisations that help promote cycling, running or event walking events or locations can use Mapsimise to plot data and build maps for participants and customers.

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    Ways Mapsimise can optimise transport:

    • Show Maps of Routes

      Displaying cycle tracks, walking routes and safe places to run can help participants favour events that are detailed.

    • Show Maps of Events

      If you own an events company organising marathon or community runs you can use Mapsimise to display the routes, but also use Mapsimise to track supporter’s activity.

    • Show External Maps

      You can build up maps with Mapsimise to show data externally giving details about locations of cycle tracks or events ready to help promote activity.

    GIS will become increasingly relevant

    I have high hopes that GIS will become increasingly relevant for landscape architects as we make the tools easier to use for the design process of just inventory and mapping.

    - Jack Dangermond

    Import and Plot your Business Data on Maps

    Prepare your address-based business data, and let Mapsimise do the hard work of plotting it on a map. Be it contact locations, assets, properties, store locations, appointments - anything that has an address can be visualised on a map.

    Import your .CSV or .XLSX files from Excel, and tell Mapsimise which columns to use as address fields. We then do the hard work of converting the addresses to global locations so that you can see where in the world you are doing business

    If your data already has latitude/longitude co-ordinates no worries! Mapsimise respects your pre-geocoded data and will automatically plot it for you.

    Connect and Map Live Data from your CRM System

    Already managing your accounts, contacts and leads with an online CRM system? Mapsimise can connect to Dynamics 365, Salesforce, and Sugar CRM and display your live data on maps.

    There's no lengthy importing/exporting or synchronisation of records to get up and running with maps. Mapsimise enriches your data with latitude/longitude co-ordinates, or respects your already geocoded data.

    Visualise your business entities on a map, and open records in your connected CRM. Perform spatial queries on your data and push results back into CRM marketing lists/campaigns.

    Draw Shapes to Filter your Data

    Use Mapsimise's drawing tools to perform spatial queries on your data. From a simple box to an entire outline of a territory, it's easy to filter your data based on distance and area. No more guesswork using postal codes or area names! Combine shapes to create complex filters.

    Use widely-available KML files containing predefined shapes such as state and postal code boundaries, countries, school catchment areas and more to narrow down your queries.

    Examples of spatial filters made simple with Mapsimise:

    • Find all my customers within 5 miles of

    • List all my properties within half a mile of

    • Give me all assets located in or

    Analyse your Data with Charts

    Add charts to your map to get an at-a-glance analysis of your spatial data

    Similar to building charts in Excel, simply designate columns from your Mapsimise data grid as axis for your chart. Values can be shown as a count (for example: count of records by gender) or by sum (for example: totalling opportunity value over x months).

    As you move around the map or draw shapes to filter your data, the charts update dynamically. Choose from an array of colour schemes to add a personal touch to your mapped data presentation, and then save the chart in a map view ready to share with your team or the world!

    Collaborative Team Working with Mapsimise

    Manage data and access security roles with Mapsimise

    Mapsimise makes working with maps a collaborative and flexible experience. Set up a map with multiple layers of connected or imported data, then all team members can create unlimited views against that map. All shapes, data filters, KML regions, routes and visual themes/effects are saved in a view.

    Share your map views with other team members, either as view-only or with edit permissions. Add notes to the map to highlight points of interest to your team.

    Share your maps with the world by making map views publicly available via links or website embedding.

    Calculate and Optimise Driving Routes

    Combine your business data with the power of Google Maps to plan driving routes between appointments, salesperson meetings, deliveries - in fact, anything with a start time and a location!

    Mapsimise takes routing further with fully adjustable visit start times and durations for each leg of your itinerary. Re-order visits by dragging and dropping.

    Auto-routing lets you take a selection of filtered records and plot them automatically, optimising by route or respecting the start times from your dataset - allowing you to best-fit your appointments or deliveries to a route and a schedule.

    Search Business Data

    Mapsimise allows you to search worldwide for arbitrary locations by postal code, street name, city, points of interest and more. You can add these locations to a driving route, or create a filter from them (for example: all my customers within 10 miles of LaGuardia)

    We've also leveraged the power of Google Business search to put the details of millions of businesses at your fingertips. Need to find a restaurant or hotel while planning a salesperson's itinerary? Or be able to recommend locations nearby to an existing customer? Your users can find what they need without leaving the Mapsimise interface.

    Targeted Marketing with Mapsimise

    Harness the power of Mapsimise's spatial filtering to enhance your mailing lists. Connect to leading digital marketing platforms such as Dotdigital and Mailchimp to send marketing materials to contacts you have identified using the Mapsimise toolset.

    If you've already built your marketing workflow in your connected CRM system, you can push your filtered records back into Dynamics 365 Marketing Lists, Salesforce Campaigns, and SugarCRM Target Lists at the click of a button.

    Use Data Filters to Refine your Maps

    Before you can work with your data spatially, it's important to make sure you're working with the correct subset of data, especially when dealing with tens of thousands of records.

    Mapsimise has a powerful query builder that lets you filter on names, dates, numbers, yes/no fields and more. Use AND and OR groupings to build complex queries.

    If you need to use a particular query frequently, Mapsimise lets you set up Quick Filters that are always displayed at the top of your map. For example: a date range for displaying appointments, or a dropdown of types of customer.

    Use Pin Variations to change the icon, shape, and colour of your map markers according to fields on your data. For example: colour-coding your global opportunities by closure probability.

    Geospatially Analyse your Data

    Use clustering to help visualise where you have large collections of data by grouping markers together. Analyse this further by using heatmaps, which provide a striking visualisation of the spatial weighting of your data.

    Proximity filtering gives you the ability to compare distances between two of your data layers. Mapsimise provides several options to help visualise the proximity of records.

    Some examples of proximity filtering:

    • Show customers within 10km of my stores

    • Which gas stations are closest to which depots?

    • Which engineers are closest to my current callouts?

    Location Intelligence (LI)

    Location intelligence (LI), or spatial intelligence, is the process of deriving meaningful insight from geospatial data relationships to solve a particular problem.

    Explore Mapsimise Themes

    Mapsimise has a selection of more than ten map styles to help enhance the experience of your users and customers. Amongst the available styles are dark maps for light sensitive conditions, as well as themes that cater for colour blindness. This screenshot reel shows just a few of the available map styles.

    Mapsimise UI

    The Mapsimise user interface has been designed to cater for its numerous functions and features without taking focus away from what's most important - your data on a map.

    Out of the box, Mapsimise gives the user a selection of two UI themes: Dark and Light. The Light theme is more traditional, while the Dark theme brings a modern look and helps reduce eyestrain through prolonged use.

    Mapsimise uses cutting-edge web standards to make the app available on desktop and mobile devices, so you can map your data wherever you are.

    How we use layers to map your data

    Mapsimise uses a layering system to merge data from different sources onto your maps. We then underlay regions from KML files and overlay your planned routes to bring all of the functionality together.

    • Plan routes for field operatives

      Plan routes between entities manually or automatically, then see the route overlaid on your data.

    • Connect and plot business data

      Every business entity you want to see on a map has its own layer. You can set up as many data layers as your need, and re-order them to show business-critical entities on top.

    • Use KML regions to filter and augment your data

      Import KML files to display regions and placemarks on the map alongside your data. Manage territories by filtering your data by selected regions.

    • Powered by Google Maps

      Mapsimise is built on top of the best-in-class Google Maps interface, providing familiarity for your users and allowing Mapsimise to leverage theming and Street View.

    How our map embedding works

    Mapsimise allows you to embed your customised maps into your website, intranet, or business web applications. You can also share maps internally and publicly via clickable links. Each shared map has a range of options to customise its look and feel. See some embedded map examples below, all using live data from our Mapsimise demo.

    Where do I begin?

    If you're having any trouble understanding Mapsimise, let us help you. We have extended our information delivery to best help you get to where you need to be.

    Mapsimise is an integral part to any business, and the team here are dedicated to proving exactly why that is the case. We understand that the world of geospatial business is not easy to understand, so we are here to help.

    For Further Information on Mapsimise: